The method works for any SME with repeatable processes.
The method depends on a set of conditions, not on a sector: tools already in place, processes that repeat, and time lost keeping them going by hand. Below are the sectors we worked in first, not because the method only works there, but because that's where we started.
Where we started
| Sector | Why | Services involved |
|---|---|---|
| Agroalimentare & Export | Businesses whose quality is recognised abroad, but who handle foreign buyers, paperwork and reorders by hand, in several languages, on tools that don't talk to each other. In Italy 57% of small manufacturers already export, yet it's the smallest firms that face the highest red tape and admin costs to stay in foreign markets. Source: SACE. What they're short of isn't time to make better products: it's time to follow up with people who already want to buy. |
Buyer Pipeline & Recovery, Multilingual Draft, Grants Matcher, Quadro |
| Ospitalità | Masserie, agriturismi, event venues: enquiries come in on several channels (phone, WhatsApp, web forms) and get lost between them. 21% of bookings still come in by phone, against 38% through booking platforms and 22% through the website and Google combined: without one place that gathers them all, that 21% may never get a call back. Osservatorio Incrementoo · Ristorazione 2025. High-season leads never get followed up, and past guests are never invited back. |
|
| Ristorazione & Bar | Restaurants, trattorias, bars: the phone rings during service and nobody picks up, and booked tables are cancelled without warning. The sector average is a 12.8% no-show rate, measured across more than 212,000 bookings in 300 Italian restaurants; with a deposit or card pre-authorisation it falls to 5.4%. Osservatorio Incrementoo · Ristorazione 2025. 97% of customers read reviews of local businesses, yet reviews go unanswered because nobody has time to reply that same evening. Source: BrightLocal. |
Open to any Italian SME with repeatable processes.
The method (analyse, organise, measure, improve) stays the same wherever a process repeats and the tools aren't paying off as well as they could. Beyond the three above, here are some of the other places we're already looking at applying it:
Construction & Renovation
Quotes that need a site visit, customers who ask for three before deciding, and no way of knowing how many are lost to a slow reply.
Textiles & Fashion
Orders from agents and trade fairs that come back on paper or over WhatsApp, never in the same place, never in the same format.
Logistics & Transport
Customers asking where their shipment is, ten times a day, always to the same person.
Personal services
Appointments missed because nobody confirmed them, and long-standing customers never invited back.
Retail & local supermarkets
Stockroom and till that don't talk to each other, and reorders based on guesswork instead of real sales data.
Professional practices
Client files and deadlines kept in someone's head or in scattered files, with the risk of a missed deadline.
Garages & Car dealerships
Workshop bookings taken over the phone mid-job, and parts ordered twice because there's no single place to track them.
Real estate
Enquiries from several property portals arriving through different channels, and follow-up with interested buyers left to the agent's memory.
Pharmacies & Parapharmacies
Supplier orders, medication reminders and service bookings (health checks, vaccinations) handled verbally, between one customer at the counter and the next.
Medical & Dental practices
Appointments confirmed by phone one at a time, routine patient recalls never automated, and a diary that depends on who picks up the phone.
Gyms & Wellness centres
Sign-ups and renewals tracked by hand, members who quit only noticed months later, and free places in classes never offered to the people on the waiting list.
Driving schools
Lessons and tests booked in a paper diary or shared spreadsheets, and students' document expiry dates kept in someone's head.
Travel agencies
Tailored quotes prepared by hand for every enquiry, and follow-up on the packages offered left to whether anyone remembers to call back.
Insurance & Financial advice
Policy renewal dates and review appointments kept in scattered files, and clients who only find out a policy has lapsed after the fact.
Electricians & Plumbers
Emergency call-outs coming in by phone while already on another job, and quotes and materials tracked verbally instead of in writing.
Photography & Events
Quotes and availability sent by hand for every enquiry, and finished work delivered to clients with no single place to access it.
Not on the list? The method doesn't change: only the custom piece does, and we find it by looking closely at how you actually work.
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